California residents have certain rights with regard to our collection of consumer personal information, as defined in the California Consumer Privacy Act of 2018, Civil Code §1798.100 et seq. (CCPA). This Notice is to provide you with information regarding our collection of consumer personal information. All terms are used in this Notice as defined in the CCPA or applicable regulations thereunder.
Subject to certain exceptions and limitations, personal information is any information that directly or indirectly identifies, describes, relates to, is capable of being associated with, or can reasonably link to a particular consumer or household.
Personal Identifiers may include, without limitation, name, address, telephone number, driver's license or state identification card number, email, passport, education, employment, employment history, race, religion, gender, sexual orientation, financial information, health insurance information, geolocation data such as zip code, city, country, both current physical location and past location history, Internet browsing history such as interactions with web pages, clicks on advertisements, and records of past purchases.
The commercial purpose and business need in collecting personal information as specified above is to identify you, establish and maintain your rewards account, and provide you with opportunities for you to earn rewards and other incentives through our rewards services. In addition, we collect and may share this information with service providers and third parties within our programs, including but not limited to, research firms, advertising networks, internet service providers, data analytics providers, and consumer data resellers.